David Griner is a social media strategist for Luckie & Company. He's also a contributing editor to Adweek's blog, AdFreak.com.
Kammie Avant is a social media planner for Luckie who can usually be found knee-deep in analytics and sarcasm.
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| By video, slideshare, sharing, streaming on Nov. 7, 2008 | Tweet |
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You probably mentioned this in your in-person presentation, but I just watched the slideshow online and wanted to mention for anyone who didn't know that Avril's Girlfriend video is #1 on YouTube as a result of fans artificially raising the views through refreshes. This makes the numbers of "views" false, but certainly points to the power of a fanbase to get behind a simple cause and if you're a marketer, there's no rule saying you can't be the one who tries to rally that cause.
Posted by: Guinevere | November 08, 2008 at 05:19 PM