Luckie's social media intern, Whitney Sides, returns with the second installment of The Social Pathology Report, your weekly lump of links and likes.
Let's get right to it. Twitter was a big hit (as it always seems to be on
CNN and
with every imaginable celebrity) and garnered hot-topic status this week.
- Expanding at a mildly impressive 1,382%, Twitter was the fastest growing online community of the past year, eclipsing Facebook and new kid on the block Wikia. Somewhat surprisingly, the 35-49 year old age demographic dominates Twitter, making up 41% of its active members. [ReadWriteWeb]
- Milwaukee basketball player Charlie Villanueva got a scolding from his coach after tweeting "in da locker room" during halftime. [ESPN]
- FINALLY: Digg.com's owner launched WeFollow, a user-generated Twitter directory. [Mashable]
- During a very public and noisy fight with her girlfriend Samantha Ronson, Lindsay Lohan barricaded herself inside the home and had a "Twitter meltdown". [Vancouver Sun]
- Lastly, some Twitter news in spite of itself. For those hoping to expand their company's social media outreach in 2009, Adweek reports that despite the hype surrounding Twitter and Facebook, advertisers for the most part spend relatively little (under $100,000) on social media marketing. [Adweek]
In a few of the week's only non-Twitter news items:
- An unofficial Facebook application asked users to rate the network's recent redesign. 94% of the notoriously growsy bunch gave the new look and interface a thumbs-down. [ReadWriteWeb]
- YouTube can actually be heart-wearming. No, seriously. A teenager used the video site to find his laid-off dad a job. [Deadspin]
If you have any tips or links worth mentioning, send me some social aggregation fodder
via e-mail or
on Twitter.
Whitney Sides is a social media planner for Luckie & Co., founder of the local-music blog Bham.Fm and a music blogger for AL.com. Her Social Pathology Report appears here each Friday.
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