Why is blogging such a boys club?
Posted on Tue Oct 20 2009 If you spend any time looking at social media demographics, there’s one stat you see over and over: women dominate the space. Facebook, MySpace, Twitter — all are more popular with women than men.
So it was a bit jarring this week to see that 67% of bloggers are male, according to the newest installment of the Technorati State of the Blogosphere report.
Admittedly, this isn’t a new stat. In least year’s report, Technorati’s survey put the male blogger ratio at 66%. But compared to the other mainstream social media activities, it seems bizarrely guy-heavy.
What’s the deal? Why is blogging a boys club at a time when women are such a powerful force in creating social media content? I posed the question to some of the marketing industry’s top female bloggers. Check out their responses after the jump:
